Empowering women to reconnect with themselves and level up.
My story
I’ve taken what seems to be the typical millennial mum route…
I loved school, and university was great fun. From there, I stepped into the world of Advertising and spent 15 brilliant years. I loved the energy, the innovation, the creativity, and the collaboration. I was proud to be moving along a path I had carved out and worked so hard for.
Then our eldest came along, and everything began to change. Matrescence happened. I didn’t recognise it at first, or accept that the path I was on no longer felt like mine. The sense of panic and failure was overwhelming.
It took time to realise it was okay to change lanes - to step into a new chapter I hadn’t planned, but one I could begin to shape into something beautiful.
With self-love and patience, I stepped away and leaned into that new chapter… and it has become the most meaningful one yet! Reconnecting with my passions, my wellbeing, and my health. It’s also what led me to this journey of transformational coaching…
“The support and positivity during the sessions helps to set a good mantra and mindset for the rest of the week.” - Justine, Mum, Digital & Brand Marketing Manager
With 15 years in the advertising industry, I built my career to Director level within leading global media agencies, leading high-performing teams, managing client portfolios from £3m to £80m annually, and partnering with some of the world's most recognised brands.
Years spent leading and developing people sparked a passion for understanding what enables us to thrive. Becoming a mother deepened that passion, taking me through my own journey of matrescence, identity loss, and rediscovery. It was this combination that led me to train as a Transformational Coach.
This summer I'll graduate as a Transformational Coach through Animas, accredited by the ICF (Level 2), Association for Coaching (AC), and EMCC.
Today, I combine executive leadership experience, evidence-based coaching, and lived experience to help women navigate life's transitions, cut through the noise, reconnect with themselves, and move forward with clarity, confidence, and purpose.
Why me?
